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NUTRILITE™ AND RONALDINHO KICK-IN $100,000 TO AC MILAN FOUNDATION

2009-05-18

 

 

 

 

 

 

 

 NUTRILITE™ AND RONALDINHO KICK-IN $100,000

TO AC MILAN FOUNDATION

 

$10,000 Per Goal from Milan Superstar Awarded to Children’s Charities through the Amway One by One Campaign

 

Milan, ITALY (May 11, 2009) – Ronaldinho’s 10 goals this season did more than put points on the board for A.C. Milan, they also generated a NUTRILITE donation of $100,000 ($10,000 per goal) through the Amway One by One Campaign to the AC Milan Foundation.

 

“We have a few games to go yet this season and I’m really hoping to add to that total,” said A.C. Milan Forward and NUTRILITE spokesman Ronaldinho. “I think this is a great program between my sponsor NUTRILITE and my club A.C. Milan because it puts my profession in line with my personal goals to help kids in need.”

“NUTRILITE’s donation will support the AC Milan Foundation in the construction of a state-of-the-art center for the treatment of cardiovascular diseases at the Children’s Hospital Buzzi in Milan,” said Leonardo de Araujo, General Secretary of Milan Foundation.  “Once complete, the new center will help almost 3,500 children per year."

               

            NUTRILITE, the “Official Nutrition Supplement of A.C. Milan and the Milanello Training Center”, named Ronaldinho to its Team NUTRILITE endorsement roster last year.  As part of their relationship with the two-time FIFA Player of the Year, NUTRILITE, and its parent company the Amway Corporation, appointed Ronaldinho Global Spokesperson for their One by One Campaign for Children.

 

“In addition to helping his football club through competition on the field, Ronaldinho plays a vital role for us off the field, because he supports Amway’s focus to help children through the Amway One by One Campaign,” said CMO Candace Matthews.  “His 10 goals have raised awareness and provided more resources children need to live, achieve, learn - - and of course play.”

 

* Based on 2008 sales

 

About the Nutrilite Brand

NUTRILITE is the world’s leading brand of vitamin, mineral and dietary supplements (based on 2008 sales). The company is so committed to total quality control of its plant concentrates from seed to tablet, it is the only global vitamin and mineral brand to grow, harvest, and process plants on their own certified organic farms.** Nutrilite farms are located in California, Washington, Mexico, and Brazil.

 

** Research conducted in 2008 by Euromonitor Consultancy.

 

About Amway

Amway is one of the leaders in the US$80 billion global direct-selling industry. Established in 1959 as a seller of household cleaners, Amway expanded and diversified over the years and today sees its sales led by Nutrilite food supplements, herbals and vitamins and Artistry™ skin care and cosmetics. Amway has helped millions of people lead better lives through consumer products, business opportunities and generous sharing through the One by One Campaign for Children.

 

About Amway’s One by One Campaign for Children

Amway has a long history of sharing with the communities where they do business, both through volunteer efforts and charitable contributions. In 2003, Amway launched the One by One Campaign for Children to focus their philanthropic efforts on children and make a more sustainable impact on society. Through One by One, Amway, its employees and business owners support hundreds of non profit organizations in more than 50 countries working to address the full spectrum of children’s needs. Amway is dedicated to offering children the resources they need to live, achieve, learn and play. For more information, visit www.amwayonebyone.com.

 

About AC Milan:

For more than one hundred years AC Milan has been synonymous with soccer, entertainment, emotion and success. The red and black has overall won the largest number of international trophies in the history of a soccer team. Since its founding in 1899, AC Milan has won 3 International Cups, 1 FIFA World Cup, 7 European Club Cups, 5 European Supercups, 2 UEFA Cups Winners’ Cups, 17 League Championships, 5 Italian League Supercups, 5 Italian Cups. Today AC Milan is a leading entertainment company producing sporting spectacles for millions of people around the world.

 

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Contact:

Beck Hartmann

Peter Jacobsen Sports (PJS)

beck.hartmann@peterjacobsensports.com

239-465-1115

 

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